khamush.com Lifestyle | Motivation | Poems
Different employees are looking for different things from a job. Many of them will be looking for a strong salary and other enticing benefits, an equally large amount will be hoping for solid career progression and a comfortable workspace. After that, you might feel as though what people are looking for gets more nebulous and subjective.
One thing that people might be looking to do, however, is join their cause with a business that’s looking to make a positive environmental impact. If you’re capable of meeting this challenge, you might put a unique spin on your brand that’s capable of appealing to both prospective employees and customers.
1. Consider Your Tool Usage
While you might want to choose tools and machinery based off of how effective they’re going to be alone, that’s a consideration that you can balance with the impact they have on the environment.
This won’t always be possible, and you might feel as though too much of a sacrifice in the realm of efficacy doesn’t leave you room to operate effectively as a business – but there is room to be creative in your approach.
For example, when it comes to compressed air systems, relying on options that have been shown to be more energy efficient is in itself taking an environmentally friendly step forward.
2. Offer Volunteer Days
Some employees aren’t going to just want to know that your business has the intention of doing the right thing. They’ll want to get more directly involved themselves. One of the best ways to make that happen is by offering volunteer days, perhaps with a list of charities and causes that are close to your business values.
If your employee knows that they can go out into the world and connect with issues that they’re concerned about, spend their time helping, without needing to give up their salary, they might begin to see that as a very direct benefit of working with you – as well as a potential sign that your care for these causes is sincere.
3. Sustainability and Recycling
You also want your approach to environmentalism to be something that employees notice simply working with you.
When you’re in industries that regularly have people going out and operating in the field, it might be that you do this through having a fleet of electric vehicles instead of petrol or diesel options, but when the bulk of your work takes place inside a production space, that can be harder to pull off.
One approach that you can take is to make recycling and sustainability a practice that’s visible in the very work that they do – including in the materials that they use and the methods they use.
4. Donate to Environmental Causes
One of the most direct ways that you might showcase to your employees how seriously you take this value is by directly supporting environmental causes. This doesn’t have to be done through donations alone, it might also be that you want to get more actively involved in their work.
This can help your business to become known as part of a network of environmental causes, which can help to boost your reputation as such. A higher degree of involvement here can also do a lot to stave off accusations of greenwashing – demonstrating your actual commitment to improvement rather than being content to simply claim that you’re making positive changes.
5. Cycle to Work Scheme
Another initiative that you can arrange is to reward your employees who cycle to work (or walk) rather than drive. The aim here is to take polluting vehicles off of the road and further limit the amount of negative impact that your business might have on the environment.
It can also have the added benefit of encouraging your employees to exercise more, which could step over into another one of your values – supporting the mental health of your team
Of course, when it comes to this particular initiative, part of the difficulty might be about where your business is situated and how easy it is for people to get to work without needing to drive. Public transport might then also look to be an option that you reward.
